In James’ words:
Damn Fine Words is an innovative writing course that teaches you all the practical writing skills every business owner needs to know.
That’s awesome, but what do you need to know as a business owner?
You need to know if your stuff is good great. If you’re a writer and/or a freelancer, of course you need to know all aspects of technical and emotional copywriting; but even if you’re not a copywriter (like myself), you need to know what makes for great copywriting and you need to know if the person you hired to write your copy is doing a great job.
Damn Fine Words is a complete and comprehensive educational course designed for you to make an investment in yourself to better your business and achieve your goals in less time.
What Do I Mean by Educational?
So you want to learn how to write better, attract more blog subscribers, more clients, and make more money. No problem, you’ll just grab a cup of coffee, fire up that snazzy 17″ laptop computer and ping Google for “how to write better.”
Sure you’ll find some tips and a ton of suggestions in forums on how to do it, but you’ve got two things working against you there:
- None of those people care about you and your success
- 98.2% of them are telling you these tips because it’s what they’ve heard other people suggest
You’ll find tips on how to write better and learn about sales and marketing, but the information is scattered and very light on details at best.
That’s where DFW is different.
It’s not just a jumbled mess of tips and tricks on how to attain more blog readers or snatch up a few extra newsletter subscribers…
It’s a course just like you’d take in college which includes things like:
- A logical progression of course work to study and work on
- Homework assignments – you do want to learn this stuff, right?
- Feedback and critique by the instructor (James Chartrand)
- User forum and chat for thoughts and brainstorming with other students
- Graduation (last lesson)
Shhh! Don’t tell James. Let’s sneak in…
